Google publishes guide on optimizing for generative AI features

TL;DR: AEO, GEO, AI Search – it’s still SEO. Key takeaways: Unique POV content wins. Personal experience, expert insights, original images, and video. Stop recycling AI-generated fluff – Google’s systems are now advanced enough to tell the difference. Technical fundamentals still matter. Fast pages, clean layout, proper headings, minimal duplicate content. Nothing new here, but … Read more

Google Search News – April 2026

Google has rolled out a significant batch of updates in Q2 2026 covering Search Console, AI-built websites, crawling documentation, and core algorithm changes. Here’s everything SEOs need to know. Search Console Gets Smarter One of the most useful new additions is the ability to separate branded from non-branded queries directly inside Search Console. This means you can … Read more