Volusion vs Shopify | Key Differences You Should Know (2021)

Are you wondering which eCommerce platform to choose for your idea for an online store – Volusion or Shopify? Both Volusion and Shopify are among the leading eCommerce web builders on a global level, and each of them has its pros and cons.

Shopify is the leader in the eCommerce web builder industry with its huge set of useful eCommerce tools and features, which are all designed to grow online businesses and increase sales. However, Shopify may not be the best option for every need, preference, and budget.

Volusion is another popular e-commerce web builder that focuses on customer and analytic insights, which can help improve and increase sales and grow an online business. While Volusion is an excellent option for online entrepreneurs, it still has some cons worth mentioning.

As a whole, Shopify is a better solution for those looking for the best sales tools and features, while Volusion is a better choice if you want a platform offering more in-depth analytic and data features and tools.

We have examined some of the most important features which you should look for when choosing the best eCommerce web builder platform, including the ease of use, the design and flexibility, the customer support, and the price and value for money.

Here is a complete head-to-head Volusion vs. Shopify comparison, which may help you decide which option is more suitable for your specific needs and for your budget and tech skills.

If you want to find out more about how Volusion and Shopify compare to one another, go ahead and read our detailed review.

You can also see our full reviews on Shopify and Volusion here.

  • Shopify or Volusion: Head to head
  • Shopify and Volusion: Pros and cons
  • Which is easiest to use?
  • Which has the best sales features?
  • Which has the better design?
  • Which has better customer support?
  • Pricing plans
  • Conclusion: Which is better, Shopify or Volusion?

Shopify or Volusion: Head to head

Here is an overview of the results of our web development store builders in-depth comparison and review.

As you can see, the results are quite similar, with Shopify taking the lead with higher scores for some of the main features offered. 

Shopify and Volusion: Pros and cons

Shopify Pros:

  • The overall best eCommerce web builder for all types of products
  • Reliable and timely 24/7 customer help and support
  • Easy to use, with technical and coding skills needed
  • Everything, including hosting, domain name, security, and tools are included in the package

Shopify Cons:

  • You will be charged with transaction fees for each payment made via payment gateways different than the in-house Shopify Payments, which can amount to 0.5 to 2% depending on the subscription plan
  • The monthly fees can quickly increase when you start adding paid apps 
  • Switching from one theme to another will reformat the website once it is set up and running

Volusion Pros:

  • It supports a very wide variety of payment gateways
  • It offers some of the best website analytics features and tools
  • There is a useful mobile app for managing your site on-the-go

Volusion Cons:

  • The platform cannot be used for selling downloadable digital products
  • It doesn’t have a specific niche
  • There isn’t a blogging feature incorporated 

You can try out Shopify here.

Try out Volusion today here.

Which is easiest to use?

Both Volusion and Shopify are designed to provide users with a user-friendly interface, allowing for easy setup and customization of an eCommerce website and different sales, marketing, and analytics tools. The question is, in this Volusion vs. Shopify competition – which platform is easier to use for a beginner and person with no coding skills?

Overall, Shopify is the eCommerce website builder that has a more intuitive user interface, and easy to navigate editing tools, the undo button, and continuous access to customer help and support.

Volusion also has an excellent editing interface, but it is more complex than that of Shopify. In Volusion, users will need to tackle the different parts of the editor – from the design and storefront to the features and management on the backend of the online store. This requires constant switching from one to another, which can be time-consuming and confusing to some online entrepreneurs.

In other words, Volusion, while offering excellent sales and analytics tools and a high-quality editor, is quite more complicated to use as compared to that offered by Shopify.

Shopify vs. Volusion – Ease of Use: The Verdict

As mentioned previously, the winner in the ease of use category is Shopify.

The editing interface and navigation are quite simple, with various easy-to-see visual cues and an easy-to-access and use undo button.

Volusion offers a much more complex interface and editing tool, which may be of the liking of entrepreneurs who want to tackle and tweak each aspect of their online store separately and in detail, but for users looking for an easy to use eCommerce web builder which will allow them to quickly and easily set up and get an online store running, it may be too complicated.

Which has the best sales features?

When comparing Volusion vs. Shopify, we need to take into consideration their sales tools and features as well.

Both web-building platforms are eCommerce dedicated, and as such, both Volusion and Shopify come with some excellent integrated eCommerce tools for sales management, marketing, and analytics.

While Volusion may be more complicated when it comes to setting up an online store’s design and features, this eCommerce platform comes with some top-notch analytics tools and features. It has a built-in search term analysis tool that will let you know the exact keywords which your potential customers are looking for on Google. This can help you tweak your SEO and website accordingly and shoot it up in the search engine rankings, making it much easier to be found.

At the same time, Volusion does lack some useful features, such as a built-in blogging feature.

Volusion does come with a useful mobile app that will allow you to edit and manage your website via your phone or other mobile devices.

Volusion also has a huge plus when compared to Shopify, and that is the lack of transaction fees for each sale and payment made at your eCommerce store.

So, as a whole, Volusion is an excellent option for online entrepreneurs interested in analytics as a basis for improving the performance and traffic of the site. It is trickier to set up when it comes to design but has superb analytics features, no transaction fees, and a nifty mobile app for website management on the go.

Shopify is an eCommerce platform with some of the best in-house and third-party tools and features designed to improve your sales and business.

Shopify has its own in-house Shopify payments gateway, which doesn’t charge a transaction fee if used by the clients. It also offers support to over 100 other payment gateways but charges transaction fees, which can vary from 0.5% up to 2% depending on the plan you have signed up for.

One of the top advantages of Shopify in this Shopify Volusion challenge is the huge range of apps available at the Shopify App Store. Another huge advantage of Shopify is its multi-channel integration support with 10+ social media networks and marketplaces.

Overall, Shopify’s plans and app store include some of the best and most comprehensive tools and features when it comes to sales. You can find a wide variety of eCommerce solutions, SEO tools, shipping options, payment processing options, point of sale payment options, credit card processing, shopping cart, abandoned cart recovery mailing, discount codes, email marketing, blog posts and other eCommerce solution tools built-in or available as apps.

It is one of the best website builders to choose from for any big commerce or small business owner looking to expand their online commerce business as fast as possible.

Shopify vs Volusion – Sales Features: The Verdict

Our conclusion for this Volusion vs. Shopify challenge is that Shopify is the winner in the sales tools category.

It has a wide variety of built-in sales tools and offers an endless choice of additional sales, email marketing, SEO tools, credit card processing, and other tools in the form of apps at the extensive app store. Plus, it allows for multi-channel integration of your store and products with your social media profiles and with the largest online marketplaces, so you can increase your audience immensely.

Big and small business owners who use Shopify can easily add as many products and product variants on each product page of their website.

Volusion also has great sales tools and better analytics tools but doesn’t offer Shopify’s enormous choice.

You can browse through the wide variety of Shopify’s sales tools at its Shopify App Store here.

Which has the better design?

The design of an online retail website may make the difference between attracting a customer and making a sale or not. This is why we have included the design of the eCommerce website builders in our head-to-head Volusion vs. Shopify comparison.

The good news is that both eCommerce platforms have professionally designed and stylish themes you can choose from.

Shopify offers its users 10 free and another 50 paid themes, which cost from $140 to $180 each.

The templates are designed to be mobile responsive, which means that they will look great and be user-friendly on any screen size, making shopping via mobile phone or tablet easy.

The templates offered by Shopify look very good, and there are suitable themes for just about any eCommerce type and industry.

Volusion provides access to 11 free themes and 34 paid ones, which will cost you $180 per template. This means that you will get fewer options when compared to Shopify, but the prices are similar.

All themes are professionally designed and are mobile responsive. They are also designed to suit a variety of industries, so almost any entrepreneur can find a theme suitable for their specific business.

Since the premium themes on Volusion all cost the same, planning your website development budget is easy and predictable.

Shopify vs Volusion – Design: The Verdict

Shopify offers a wider choice of website themes than Volusion, and some of them cost $140, which makes them cheaper than the premium themes offered by Volusion.

Both platforms offer 10-11 free themes for online merchants on a tight budget.

Each web builder platform has ensured that its templates are mobile responsive, but Shopify has an added zoom function for the products, as well as allows for merchants to edit their designs via the mobile app.

So, our conclusion for the design challenge between the e-commerce platforms is that Shopify is once again the winner.

You can choose the best Shopify theme for your online shop here.

You can browse through the available templates on Volusion here.

Which has better customer support?

Having access to reliable and timely support will help ensure that your web-based store is up and functioning properly 24/7.

Shopify offers its users useful 24/7 support via live chat and phone and added social network and email tech support. You can also find detailed help guides and troubleshoot problems at the extensive Shopify Help Center.

Volusion, too, offers its users great customer phone support, but unlike Shopify, customer help is only available from 7 am to 10 pm CST.

Users with professional plans can schedule a 24/7 call phone priority support easily from the site as well.

You can also ask any questions you have about the web builder platform at the Volusion Help Center and receive answers from experts from the Volusion team, or browse for articles and FAQs which can help you resolve an issue you are having with your web-based store on Volusion.

Shopify vs. Volusion – Customer Support: The Verdict

With its ever-available 24/7 phone and live chat support, Shopify is the winner in the customer service comparison between Shopify and Volusion.

At the same time, Volusion offers a more personal touch and offers to speak directly to its users, which some of you may prefer.

Then again, Shopify offers it’s Plus Level subscribers a unique dedicated 24/7 support agent for an even more personalized tech support experience.

Pricing plans

Naturally, the price is the feature that is of most significant interest to the majority of online entrepreneurs when they are choosing the best web builder platform for their eCommerce projects.

The best news is that both Volusion and Shopify offer a wide range of subscription plans which are suitable for companies of all sizes, products, types and budgets.

The Shopify plans and pricing are as follows:

  • Basic Shopify which costs $29 per month
  • Shopify, which costs $79 per month
  • Advanced Shopify which costs $299 per month
  • Shopify Lite – for adding products to your blog or website for $9 per month
  • Shopify Plus starts from $2,000 a month for the highest volume of online merchants and businesses

The Volusion plans and pricing are as follows:

  • Personal – costing $29 per month when prepaid for 3 months and $29 per month for single month payments
  • Professional – costing $71 per month for 3 months and $79 per month for month to month
  • Startup – costing $161 per month for 3-month payments and $179 when paid month to month
  • Business – costing $269 per month when paid for 3 months and $299 when paid every month 
  • Prime – custom price for online businesses with GMV of $500,000 or more per year

Both platforms have plans that are suitable for all budgets and company sizes when it comes to prices. They will provide everything which users need to set up an online shop without worrying about looking for and paying for a third-party web host or SSL certificate and domain.

Both web builders offer a 14-day free trial for their services, so you can actually try out each one for two weeks and then decide which service to commit to.

Volusion doesn’t charge transaction payment processing fees, while Shopify does unless you use the Shopify Payment gateway.

Shopify is a tad cheaper than Volusion, but the monthly fees can grow fast if you add a lot of paid apps to your online store when you use Shopify.

Shopify vs Volusion – Price Plans: The Verdict

Shopify offers 3 main plans and the additional Shopify Plus and Lite plans. Volusion has 4 main plans and a Prime plan for large-scale customers.

The pricing is similar, and the features included are worth the prices asked. The cost of your Shopify subscription may increase significantly if you decide to add a lot of apps.

The result of the Volusion or Shopify price plans challenge is a tie.

Shopify Plus offers the largest volume businesses a way to manage the sales volumes and further increase them. Heinz, Rothy’s are just some of the 7,000 leading brands using the Shopify Plus plan for their online retail business.

You can pick the best Shopify plan here.

Choose the most suitable Volusion plan here.

Conclusion: Which is better, Shopify or Volusion?

The result of our Volusion vs. Shopify challenge is pretty clear. Shopify is the best overall eCommerce platform of the two.

Shopify offers its users all the eCommerce instruments and tools needed to set up and run a successful online retail site and grow it.

Volusion is also an excellent eCommerce web builder, but it is more focused on analytics, insights, and data, which is suitable for some online merchants who are looking for ways to enhance their online sales and page ranking.

Overall, Shopify is the better choice for online entrepreneurs looking for a quick and easy way to start an online business and grow it as fast as possible. It is easier to use and has better customer and tech support.

Volusion is an excellent solution for data-driven entrepreneurs who are interested in analyzing customer insights. Its interface is more complex, and while its customer and tech support is personal, it is not as reliable and available 24/7 like in Shopify.

The overall winner is Shopify.

If you are still not sure whether you like Shopify, Volusion, or another platform for eCommerce, you can also check out Magento or Woocommerce, or you can check our list for the best eCommerce web builders.

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