How Does Squarespace Stack Up Against Shopify?
Ecommerce is a beautiful thing, and it is successful because of excellent platforms like Shopify and Squarespace. Many successful businesses with unique products and services have boosted the economy because of the rise of online selling. It is challenging to choose the best ecommerce platform, but today we provide you a full comparison on reviews of Squarespace and Shopify.
When you decide on a platform to build your online store, it is essential to ask yourself what is important to you. You must also define what your short- and long-term business goals are. How much do you want to scale? How many products or services will you list on the site? Is design or functionality a priority for you? How much money do you want to pay per month?
All these questions must be answered for you to make an educated purchase decision. In addition to these goals, you should also assess your current skill level at building a website. If you are deficient in these capabilities, you want to choose a provider that is easy to use. You also want to take a closer look at the customer support for each option.
Shopify is designed for large-scale, committed business owners and sellers. If you have your sights set high and plan on unrolling an extensive collection of products, you want to investigate a Shopify plan. Shopify also contains a robust set of ecommerce tools and features that will enable you to grow your business exponentially and design a site that gets built to sell online.
Although Shopify is considered the top ecommerce site builder, you may have different priorities when it comes to your products, your budget, or your overall brand.
The other prime online store option is Squarespace, which is a versatile platform for aesthetic-minded sellers. It does come with a whole array of ecommerce tools and features for online sales, but they are not on the same level as Shopify’s. Therefore, you will find out that Squarespace provides more cost-efficient monthly plans.
Squarespace ecommerce is the clear winner from a design perspective. Squarespace’s templates are geared toward presenting your products aesthetically, rather than driving a mass influx of sales. For a business that sells just a few products, Squarespace’s models will help personify these items for potential customers.
So, how do you truly decide which is the best ecommerce builder for you? No need to worry. We have researched the key features and functionalities of each platform, and we provide a detailed comparison of Squarespace vs. Shopify. Our goal is for you to make a diligent decision to help your business be successful, so we have broken down the comparison and contrast into the following parts:
- Pros and cons of each platform
- Design templates and the ability to customize
- Sales capabilities
- Marketing features
- App store and options
- Performance and site analytics
- Customer support
- Overall value
- Features and price analysis
- Alternative providers if neither of these options works for you
Shopify vs. Squarespace: Pros and Cons
Before we get into the specifics about Shopify and Squarespace, it is crucial to understand their positives and negatives at a high level.
Below is a list of the redeeming qualities of that Shopify uses to help run your store:
- Most robust ecommerce platform because of its plethora of tools
- Speed and load duration – all the pricing plans come with fast loading times.
- Security – The site is equipped to transfer sensitive information through its payment system.
- Lower monthly fees – although they are not as affordable as Shopify, they are cost-efficient compared to most other ecommerce platforms.
- Easy to use – whether you are a seasoned veteran or a new website developer, there are systems in place to make sure you know what you are doing
- Aesthetic designs – there is a wide selection of both free and paid templates.
- Integrations and add-ons – There are various functions and features that you can implement to your site, so you do not have to do the dirty work.
- Transparency – Shopify notifies you when inventory levels are low, or if someone leaves an abandoned cart
Below is a list of the drawbacks of going the Shopify route:
- Reply time from support team – sometimes the technical support team from Shopify takes a while to get back to you, making you wait if you like fitting solutions
- Extra transaction costs – if you do not select to use Shopify Payments, then you will be paying not only a monthly transaction fee for processing.
- Additional fees for apps – if you continue to add more apps, the monthly payment will increase gradually.
If you decide to build your website on Squarespace, here are the positive qualities of the platform:
- Beautiful and plentiful designs – there are more than 100 unique themes suitable for phones and tablets.
- Customer support – You can get most of your issues solved in the forum
- Mobile applications – there are four different versions of Squarespace, where you can have control over your website to edit
- Blogging capabilities – the platform has many functionalities to help you run a useful blog website
- Analytics – there is an excellent system for analytics if you are going the non-ecommerce route.
Here are the negative qualities of Squarespace that you can expect:
- Load time of pages – the average page speed on Squarespace scores a lower than average score for the Google Page Speed Tool.
- Ease of use with the editor – there are some small kinds that the platform could work out to save time, such as automatic saving and fewer clicks per function.
- Navigation capabilities – for websites with a deep hierarchy for the menu, Squarespace is not always the best option.
It is tough for every website platform to be easy to use from day one, but Shopify and Squarespace are striving to be the best in this category. For Shopify, you do not need to be an expert on the platform to be successful. The onboarding process is simple and straightforward, allowing you to launch your online retail store in as little as minutes.
Shopify provides a skeletal blueprint of the website right from the beginning so that you do not need to start from scratch. Instead of creating a store in little pieces and steps, you can simply drag-and-drop the shapes, text boxes, and lines that already exist. This feature enables you to start with a stress-free mind and tune the website to your preferences before you get into the details.
Shopify’s editor interface is designed to provide you the necessary information every step of the way. As you create your website, it feels like you have a coach right next to you. Shopify platform users enjoy the visual cues that give you critical insights through the tough portions of website creation. The keyboard shortcuts and undo buttons also made for a smooth site-building process.
Another significant aspect of Shopify is that the payments in your store are handled and processed for you. Incoming website visitors can choose from a variety of payment options, and you do not have the responsibility of overseeing delicate credit card number information. Shopify’s cross-functionality with Facebook enables you to sell directly to your contacts from Facebook.
On the other hand, Squarespace is a secure platform to use. Although the user interface is minimalistic, it is not the most intuitive editor, and the usability could be a little better. The absence of an automatic save feature tends to slow the website creator down because you need to keep your changes regularly. Compared to other site builders, the learning curve is slightly higher with Squarespace.
Even though Squarespace uses a drag-and-drop format, the flexibility in moving things around is somewhat limited. You will not be able to put items wherever on the page. Instead, the interface is built on sections, which takes longer to get used to.
There is an element of predictability with a Squarespace site. The cleaner, the modern layout is easy to navigate, and what you see is what you get. The text, images, and shapes that you see while editing is what the final website will look like when published. The beautiful thing about Squarespace is that there is no code needed, and you can produce a beautiful, professional website without that expertise.
The ease of use with the Squarespace app is excellent because you can do everything you need from your mobile phone. You can edit the website, change your business hours, publish posts for your blog, and other minute changes. If your power goes out or if you need to make a critical edit on the go, then you can execute it correctly with the mobile application.
Design Templates and Ability to Customize
Shopify provides a variety of made-to-order template designs to get you started. If you do not possess any design skills, you can overcome this hurdle and start the right way. When you browse through the choices, you can filter by type of website and choose one for your liking. When you select the template, it is already in an ideal form that optimizes it for desktop tops, tablets, and mobile phones.
The design selection is full of sophisticated, contemporary design choices. Among the 100 templates, you are bound to match with a design that compliments your brand and personality. The great thing about the design choices is that you can easily edit and substitute all the elements. The demo products that you see on the template are only there to show you what the format looks like in final form.
When it comes to customization with Shopify, you can make just a few tweaks or hundreds. The interface enables you to morph the website into the exact look you want. The customization interface for Shopify offers you a long list of options to refine the small details of the website. Besides changing the default colors, inputting a logo, or choosing the homepage elements, you can customize:
- The header
- The footer
- Product page
- Collection page
- Blog page
- Cart page
- Social media
Overall, Shopify gives you a beginner-friendly, intuitive interface that does not require a lot of raw hard work to get to where you need to be. You can select a premade template, adjust where you need, and then customize the most vital components of the site.
Although Squarespace holds much fewer design templates with roughly 60 themes, you are receiving the benefit of quality rather than quantity. The modern, sleek, and stylish designs provide the site creator with excellent performance and usability. If you are not entirely sure about how the design will look, Square space allows you to edit and preview each template for free, included in your subscription.
Squarespace also does a useful job of sorting the design templates according to their topic of interest. You can sift through different categories, such as photography, music, health, food and drink, fitness, music, and non-profit. Even though you have freedom of control over your website, the templates provide you with a reliable base to lean on as you navigate through creation.
A beautiful feature of Squarespace design is that you can interchange templates at any juncture, including post-live. If you want to change your mind and switch, all your site content will be converted to the newer model. This feature saves you time and headaches, and you will not feel guilty about going in a different direction with your template.
Customization is critical with Squarespace because it is what separates your store as something unique. The platform gives you full freedom to cater to your pages and product listings to fit your brand. Even though Squarespace provides the robust template, you can replace the images, take out or add in sections, work with multiple pages simultaneously, and type text wherever.
One thing to note about editing images is that you need high-resolution photos. When you look at the templates that Squarespace offers, the image formatting is set for this clarity. If you end up replacing these photos, they will need to be in the same quality as the old ones.
Squarespace allows you to go the extra mile and code your website to show uniqueness. But even without any coding skills, you can set your colors, fond backgrounds, headings, text, and images to reflect your brand image. Your page structure and menu layout is also something that you can cater to your liking. Squarespace certainly creates an interface that enables you to tap into your creativity.
Sales are an essential component of an e-commerce store, so we will need to sift through it for Shopify and Squarespace. We analyzed all parts of the sales tools and provided you insights on how each platform will serve you.
Types of Products
Both Shopify and Squarespace enable your store to sell digital, physical, and service products. Squarespace does have the upper hand here because you do not need to download any new apps to sell all three types. But with Shopify, you will need to install an application to your store to sell digital products, such as Digital Downloads.
Shopify’s Digital Downloads app gives you full flexibility with digital products. Through this add-on application, you can attach relevant files to your various products. This attachment will get connected with a variable on a given product, and then it will provide analytics on downloads and sales. When the customer orders the file, it will get sent instantly to their email with a link.
Even better, if you update the attached file, you can automatically transfer the updated version to your customers through an email link. If you desire to combine a product with both digital and physical components, you can also do this through the application. This useful, free app also lets you set a limit on downloads if you wish.
Squarespace provides you with simple systems to organize, merchandise, and oversee a variety of products. You can layout your products however you want, whether that is utilizing categories, tags, or the tool for drag-and-drop sorting. The interface has the final customer in mind because you can support your products with compelling descriptions, images, related products, embedded videos, and more.
When it comes to marketing your products, Squarespace streamlines this process into a reusable catalog. Every time you sell a product, it gets put into a catalog to get utilized for email marketing and blog campaigns. Squarespace wants to guide you through the entire process, so this added benefit helps you diversify your marketing channels.
Product Presentation and Layout
Although Shopify is not as advanced as Squarespace with the product listing design, it does have many features to help you convert your prospects into committed customers. You can organize and sort your products by tape, season, sale, and other categories. You can also upload multiple photos for your product listings to show it off from a variety of angles.
You can also strengthen your products for SEO with Shopify’s SEO product tags. This SEO feature can help optimize your product listings with search engines like Google. Because of product-specific headlines, titles, meta tags, and URL handles, prospects are more likely to be directed to your store organically.
The layout of product listings on Squarespace keeps your potential customers engaged. Squarespace’s Product Quick view lets a customer view all the pertinent information about a product without navigating to another page. You can also keep it consistent by listing digital products like art and music with the same interface and layout that you would use for physical items.
In addition to the information layout, Squarespace makes sure to display your product to make it look unique. There is an option to add a zoom feature to the product listing, and prospects can even rotate the image 360 degrees (which you cannot do on Shopify). You cannot go wrong with either option if you have multiple variations of a product, but Squarespace certainly has the design edge.
With Shopify, you will get charged consistent transaction fees if you do not elect to utilize Shopify Payments. This application supports the internal payment gateway for Shopify. Like Stripe, PayPal, or Square, this function will handle all of your store’s payments and transactions. It will accept the most popular payment methods, such as Visa, MasterCard, American Express, Apple Pay, and Google.
It will be convenient for you to keep everything in-house for your Shopify Store, and Shopify Payments solves this for such a vital aspect of the store. When you make shopping simple for your customers, it will keep them on your site and buying more products. You can rest assured that the payment process is safe because of PCI-compliant servers, payment data encryption, and 3D secure checkouts.
Squarespace is a step ahead because it has the payment and checkout functions already built-in to the site. The simple and straightforward checkout and payment process will provide a hassle-free experience for your customers. Through Squarespace’s payment method options, you can integrate with the most trusted industry leaders, like PayPal and Stripe.
You can also make the payment process a step further by customizing the checkout experience for the customer. If you want to gain more insights about how your customers feel about you, there is an option to input surveys. You can also provide the customers with a way to share a message if they are gifting a product to someone else.
Without ever leaving your store, your customers can browse for products, edit their cart, and pay for their items. In terms of work needed on your end, Squarespace provides the best convenience and value within its payment processing function.
Shopify’s shipping platform enables you to receive discount rates on shipping, get your orders fulfilled at a faster rate, and manage everything in one commonplace. If you use Shopify, you can experience up to 90% on UPS, USPS, and DHL discounts. It is a comfortable feeling as a store owner to have these critical cost-efficient partnerships with some of the world’s most trusted brands.
Printing labels can sometimes be a hassle, but Shopify allows you to print and buy shipping labels within the platform. Because of this feature, you can prepare your packaging in advance so that you do not need to spend unnecessary time waiting in line at the post office.
Lastly, Shopify keeps your day-to-day operations simple because you can fulfill your orders all in one place. As a store owner, if you have full visibility of your customers, products, and inventory, you will have a higher chance of surviving the ecommerce competitive landscape and remain organized. Through a streamlined workflow and transparent shipping interface, the sky’s the limit with Shopify.
Squarespace’s shipping function lets you get the most up to date shipping estimates for your customers in the United States. Because of crucial integrations and tools, the people who buy your products will be able to get excellent shipping deals at checkout. Besides real-time rates, there are various flexible shipping options, including flat-rate, pickup, and weight-based.
When it comes to integrations and APIs, Squarespace allows you to merge your orders with ShipStation and print your shipping labels for all the big carriers. If you do not want to go that route, you can sync your store with 3rd party shipping and tax tools through Commerce APIs.
Inventory Monitoring and Management
Shopify’s inventory management is designed to help keep you on track and prevent errors that can cost you much time and money. Shopify’s system allows you to bunch together products based on type, season, category, sale, and more. You could even automate the process by sorting them based on vendor, price, and inventory level.
Other capabilities of the inventory management system for Shopify include managing product variations, assigning and matching barcodes, and monitoring stock counts. If you want to utilize the services of an application, you choose from the following on Shopify:
- Stock Sync
Squarespace’s inventory management interface provides you with an all-encompassing view of your stock levels and variables. You can stay organized and keep track of the availability of your goods through the inventory panel, inventory notifications, and inventory API.
Squarespace’s inventory panel provides you with a list of all products you are selling in your store. As the site organizer, you can simply edit and add an unlimited number of SKUs and other product variables, such as color, size, pattern. Things change, and you will need to add and subtract products, so having this all organized saves time and stress for the store owner.
Inventory notifications from Squarespace is also another avenue for you to keep close tabs on your inventory levels. Through this inventory function, you can get via email for critical events such as low stock levels and limited availability. Life is crazy sometimes, so Squarespace keeps you accountable by notifying you when you need to smooth out your inventory levels.
Lastly, inventory API allows you the flexibility to sync your inventory automatically with other e-commerce platforms. If you want to take your products to another channel, this process can be seamless with Squarespace’s inventory API.
When it comes to offline selling, Shopify owns its own in-house POS system. This function integrates instantly and perfectly into your online Shopify store. For every online sale that you make, you will need to expense a transaction fee anywhere between 2.4% and 2.7%.
Squarespace is a similar situation, aided by its relationship with a well-known payment processor company, Square. If you want to sell offline with Squarespace successfully, you will need to download the Squarespace Commerce application and buy a card reader for Square. There are no transaction fees directly from Shopify, but you will be paying a transaction fee through Square of 2.6 – 3.5%.
Your business deserves to get discovered, so you need a strong marketing arm with your website platform. Marketing is the driver behind gaining new customers, growing your brand, and establishing an identity. The most crucial component you want to look for is social media integration, in which Shopify wins the battle here.
Integrating Social Media
Shopify’s sales channels and social media integration strives to help you build your audience, grow sales, and keep track of everything. Shopify allows you to tag your products on Instagram and enable customers to purchase directly from there. Through Facebook, you can publicize your products directly and cultivate strong customer relationships through Messenger.
Another extension of Shopify’s integration with social media is Facebook Shops. You can customize the shop, showcase your products by creating collections, and still track your inventory accurately because it syncs back with the Shopify store. You can ultimately merge Facebook and Instagram to create a unique social media shopping experience for your customers.
With Squarespace, there is no app market, so you can only use the social media integrations that are already built-in. Plus, you only have the option to sell your products on Instagram. If you plan on scaling your business to something more substantial, there is a small chance you will outgrow the platform and migrate to a platform with more social media selling options.
Although your reach is limited to only Instagram, you can still use Squarespace’s tool to tag your products and link them to your store. Squarespace still allows the shop creator to place social media links on any of the pages. You can also connect your social accounts so that they can be utilized throughout your online store.
Email Marketing and Campaigns
Shopify does allow you to launch email marketing campaigns from the admin section of your site, but it also has useful apps and functions that will enable you to convert customers through email. Shopify does the hard work for you by supplying custom design and text templates to draw customers into the store.
You can also establish your identity and brand recognition by sending the email campaigns directly from your domain. This feature shows your website name when someone sees who it is from, so you can connect with your customers as soon as the email address hits their inbox.
Analytics is also crucial with Shopify, and they give you a transparent dashboard to manage your campaign data. You can get insights into email open rates, conversation rates, and other marketing data to help you cater to your message and brand the right way.
Squarespace also offers aesthetic and persuasive email layouts for every type of email marketing message. You can also edit the design and template to make it personal to your brand message. The interface is user-friendly and allows you to easily link other content, add images and text, or input a call to action button.
The integrated analytics with Squarespace also lets you measure your email marketing effectiveness in real-time. You can see how your campaign is doing by looking at the delivery, open, and click rates. There are also advanced email marketing tools included that allow you to automate campaigns, manage your contact lists, and add in some personalization with each email address and message.
Search Engine Optimization
Shopify provides you with the necessary tools to coach you on better SEO for your website. As you upload new products to the site and create product descriptions, it will prompt you on tips and tricks to ranking higher in Google search results. What separates Shopify from Squarespace on search engine optimization is the vast collection of apps that it provides you, such as:
- SEO Image Optimizer
- SEO Booster
- SEO Image Optimizer Pro
- Plug-in SEO
- TinyIMG SEO Image Optimizer
- Smart SEO
Squarespace is a little above average with its SEO capabilities, allowing you full freedom to optimize your descriptions and meta titles. The platform automatically creates a site map, which optimizes URLs and metadata to index properly for search results.
Although there are no automatic prompts to guide you like Shopify, there are many other features that make up for the absence of apps or additional help. You can reap the benefits of automatic tagging, clean URLs, automatic redirects, accelerated mobile pages, and other built-in meta tags and mobile optimization to help your online store rank higher.
Shopify does lack many of the blog features that Squarespace has, but it makes up for it with its SEO features that cater to blogging. But if you are running a Shopify store, blogging is most likely a low priority for you as you scale your many products and optimize your website for sales.
Squarespace provides you with beautiful blog templates, but it is more than just a beautiful design. Many features allow you to remain socially connected with your blog and optimize it for SEO and sales. As a Squarespace blogger, you also receive the added benefit of the search feature, archive capabilities, and integrated analytics.
Application Store and Options
Because Squarespace does not have an app store, there is not much to compare here. Shopify’s versatility and practical support are aided by its app store, which houses over 320 apps. The Shopify app capability is unmatched in the industry, and you can find everything you need to help sell socially, run effective marketing campaigns, and build your SEO.
On the app store, you will find sections for trending apps, online store setup, sales, customer communication, delivery and shipping, and apps that were created in-house at Shopify.
Performance and Site Analytics
Analytics always tell a meaningful story. It clues you into which products are performing well, how long people stay on your website, and how you can improve your site design.
With Shopify, you can analyze customer behavior to know who your website visitors are. You get access to recent and real-time activity, which helps you monitor business performance. The inventory management function monitors the stock levels and notifies you when it is time to reorder the product. To keep track of everything, Shopify also provides detailed reports on sales, marketing, and customers.
Squarespace developed its software for analytics where you can analyze revenue, conversation rates, customer behavior, and total orders. Shopify does have the upper hand here because Squarespace does not give you inventory alerts with products that are low in stock.
You will receive excellent customer support from both websites, but Shopify has the edge here because of the consistent 24/7 response time with email, phone, and live chat directly through the website. And depending on the plan that you choose, you get assigned a passionate account executive who can provide you with personalized, attentive support.
Squarespace’s customer support is not as available and responsive as Shopify, and the contact options are somewhat scarce. Many of the questions that you have can get answered through its forum, which is reliable itself. If you need to live chat with a representative, this is available Monday through Friday, between 4 A.M. and 8 P.M. eastern time.
Overall, Shopify is more expensive than Squarespace to use. But you get what you pay for, and Shopify is worth more because it has more practical advanced ecommerce features. And by partnering with Shopify, you get access to one of the most comprehensive app stores on the market. You receive more tools to help sell more products, which is why there is more value with Shopify.
You can choose from one of three Shopify plans:
- Basic Shopify – $29 per month
- Shopify – $79 per month
- Advanced Shopify – $299 per month
On the other hand, Squarespace does not have the number of features and capabilities that Shopify has, with no access to an app store. Below are the monthly Squarespace pricing plans:
- Personal – $16 per month
- Business – $26 per month
- Basic Store – $30 per month
- Advanced Store – $46 per month
With all these plans for Squarespace and Shopify, you can save money if you elect to go with a yearly policy instead of a monthly plan, saving anywhere between 20-30% on your annual spending.
Alternative Providers to Squarespace and Shopify
Maybe Squarespace and Shopify do not cater to your ecommerce needs. Our goal is to provide you with all solutions, so check out some other alternative providers below.
BigCommerce is like Shopify in that its design and functionalities are geared specifically for online stores. The prices are comparable to Shopify, but the main thing that stands out is its in-house functionalities. Instead of having to download and buy multiple apps to get things going, you can experience these built-in features. The interface is not as user-friendly, but you have everything you need to launch a good store.
Out of all the providers, Wix provides the most user-friendly and effective website builder. Its ecommerce capabilities can somewhat compete with other providers, but it is a lot like Squarespace in that it is catered to stores with only a few products. Although it is challenging to grow and scale a business with Wix, the artificial design intelligence will guide you toward creating a beautiful website.
Weebly could be a viable option for ecommerce businesses because it is a subsidiary of a payment processing company, Square. You can get excellent value here and enjoy an average set of ecommerce features that still get the job done.
Shopify vs. Squarespace: Overall Winner
There are many benefits to using both Shopify or Squarespace to run your store. You must ask yourself what your top priorities are, how many products you are selling, and your current web design skills.
When it comes down to the better ecommerce platform, Shopify outperformed in a majority of the categories because of its expansive ecommerce features, access to a healthy app store, and its analytics capabilities.
Reasons You Should Choose Shopify
Shopify is perfect for people who are running more complex, larger online stores. Its functions and inventory management capabilities support those who have vast product arrays and a massive number of SKUs.
If you are someone who plans to utilize selling from multiple channels, then Shopify is also a great choice, its social media advertising tools, and plentiful choices for applications. Shopify can help you sell your products through ten social media channels and platforms.
Shopify offers a more straightforward website creation process. Because it is easier to build, it is an excellent choice for someone deficient in web design skills. The autosave feature and undo button allow risk-free, user-friendly work for store owners designing the website.
Reasons You Should Choose Squarespace
Squarespace is catered much better for people who are operating smaller stores and selling fewer products. Because of the beautiful templates and product-focused layouts, you can focus more on personifying the products and making them more attractive for website visitors.
If you are in a more artistic, creative industry, then Squarespace is also a suitable option for this. Because the design templates are carefully crafted for quality, photographers, musicians, and bloggers can enhance their brand a lot more effectively.
Lastly, if you are on a budget, Squarespace offers a lower cost of entry for its service plans. The lower price for the entry plan makes it a much more attractive investment for someone who is just getting his or her feet wet in web design.
Shopify vs. Squarespace: Frequently Asked Questions
Below are some of the most asked questions that website builders are wondering about Shopify and Squarespace.
Why should I use Shopify? Why should I use Squarespace?
Shopify is suited for the more committed ecommerce website builder who sells a lot of products because of its many features and tools. Ecommerce on Squarespace is useful for someone who sells just a few products and has a priority on design.
How much does it cost to use Shopify?
Shopify allows you to use it for 14 days through its free trial with no payment information given. The basic option is $29 each month, the Shopify plan is $79 each month, and the Advanced Shopify option is $299 each month.
What payment options are available with Squarespace?
Squarespace allows customers to utilize payment gateways like MasterCard, American Express, Discover, Apple Pay, Diner’s Club, and Visa.
Which option will allow me to scale my business better?
Shopify is a clear choice here because of its enhanced sales tools and marketing initiatives. You can grow your site without limits because of the systems in place to offer hundreds of products.
Is Squarespace or Shopify more user-friendly?
Because of the many visual prompts and cues, Shopify is more user-friendly than Squarespace.